Website Administrator

Content Posted by Website Administrator

What are involved in the cost of designing a Responsive website?

As a rule of thumb, a Responsive Design website costs more than your average website to build and run, but creating an effective business website is more than a numbers game. When weighing up the costs, you need to keep in mind that a responsive website works much harder for you than your standard desktop-centric website.

Improve the Performance of your Website in 5 Simple Ways

When clients initially come to, our team always makes a point of asking them if they are satisfied with their website’s performance. Many of them find this to be an intriguing question. They know their sites can be doing better, but they’re just not sure how.

How To: Build a Successful Ecommerce Website

Online retail sales have increased 14 percent since July, according to a recent MasterCard report, and now eMarketer is optimistically predicting these numbers to double during the upcoming holiday season, despite a global flailing economy.

Looking at Your Web Site From Your Customer's Perspective

If you’re an “online-only” business then the design and layout of your web site can make or break you. In this article I’m going to explain how and why you should step into your customer’s shoes and take a good long look at your web site to see what’s wrong with it and what you can improve to increase your sales.

The most important part of your website is the layout. If you were to ask your wife/sister/brother/friend to visit your web site and order one of your products do you think it would be an easy thing for them to do? Would your site navigation or difficult-to-read text confuse them?

Looking at your web site from the perspective of a potential customer can help you see and hopefully fix any potential pitfalls standing in the way of you turning your current visitors into profitable customers.

Here are a few things that you should look at from the perspective of your (potential) customers:

Web site navigation: Do you have a clean, simple and most importantly CONSISTENT method of navigating pages on your web site? If the menu on your home page is different to the menu on your other pages then you have a problem.

How Does Loading Time Affect Your Online Store?

Loading time is an important part of any website’s user experience, but it is vital in eCommerce. Sometimes we can get caught in the aesthetics of a site and end up sacrificing speed. Unfortunately slow loading time, not bad design, is a leading cause of site abandonment. Check out KissMetric’s infographic below to learn more about the affects of a slow site. Then use our 3 tips to help better your load time and your conversion!

Check your Speed: The first thing you want to do is check your current speed. Luckily there are some great free tools that let you do this:

Rearrange your HTML Document: It’s important to place the Stylesheet References at the top of your HTML document and the  script references at the Bottom.

Only two components per hostname are downloaded by browsers at a time. By placing the <head> of your HTML document at the top of your page, your site will load faster because it allows your pages to render the styles progressively. Thus by choosing to place the script references at the top, you block other mor essential elements from loading of the page.To quicken your load time, place script references before the closing <body>.